Some blockchain with your breakfast

One of these days, Alice. Bang Zoom. Straight to the Fire Emblem post.

But not today.

Because I’ll be honest, I’ve never come across a summoning banner that I’ve felt more apathetic for. The surrounding update is pretty cool, but I care so little for the new heroes that it’s actually difficult to find the motivation to write about them. Even if I keep referencing it.

Maybe I’ll have something tomorrow? Or Sunday, since tomorrow I have a band competition to go to and I might talk about that instead.

We’ll see.

In the meantime, I have a very different blog post to fill the space based on my adventures shopping with Mom today.

At one point we hit up Target to pick up a few things. Some shaving cream for me (because yes I decided not to ‘no shave’ this November despite my struggles with it previously), index cards for Alyson, and some medication from the pharmacy.

It was a bit more difficult than usual because of some four cop car operation taking place in front of the store we go to, but I wasn’t able to glean what was happening there from a quick passing glance or two. So sorry, this isn’t a caught policing post like that one that I did a while back.

Man I sure am pulling a lot of older posts for this one today, aren’t I? That sure suspiciously seems like a space-filling tactic.

Good thing I’m writing it and can assure you that it definitely is not.

Onto the point.

While looking around the grocery store portion of the Target, we spent a lot of time examining the cereal aisle in particular. We Rochlin’s love ourselves some cereal, so it’s never a bad thing to have in the house.

What stood out to me more than ever today was just how blatant the store stocking staff was in terms of putting the “generic name brand” cereal next to the copyrighted cereal we all know and love.

I mean look at these:

You’d think they would maybe want to have these things on different aisles, or at least put them on opposite sides of the cereal department. Because I know WE all understand that there are cheaper versions of popular cereals available, it just seems like something that shouldn’t be thrown around this casually.

But wait, there’s more.

If you thought those rip-offs were bad, check this one out:

Yeah man, good job. We definitely got a name that’s distant enough to avoid any kind of copyright concerns.

The crazy thing is, this off-brand Frosted Flakes isn’t even the most egregious version of this problem. That award goes to none other than:

Is Raisin Bran not a copyrighted name? Because if it isn’t, good on the generic cereal brander for deciding to just jump on the train and sell the same cereal with the same name.

I’m sure they make good money off of that.

“But Jason, what does any of this have to do with blockchain,” I hear the astute audience members who read headlines asking through their computer screens.

“Well, I’m glad you asked,” replies the narrator of this fine tale before he steps aside to reveal a true masterpiece.

We got buzzcoin ladies and germs.

You look at that name, and the symbol they created on the back, and tell me that someone in the Cheerios branding team isn’t trying to cash in on the blockchain craze by getting kids addicted to internet monetary scams at the same time as they’re getting addicted to those sweet honey-dipped oats.

Granted, I say that with very minuscule knowledge of how blockchain currencies work outside of a brief foray into the subject thanks to Vox’s Explained series (another thing I’ve talked about on the blog before — how about that?).

It just looks to me, even if the actual advertised interactive element is a more simple “vote for your favorite online” gimmick, that someone is using some internet lingo to their advantage.

Internet lingo that honestly made me laugh out loud in the supermarket.

Because come on, buzzcoin. If you’re going to do your own thing, at least try not to remind me of the Buzz Cola currency from the Simpson’s Hit and Run game.

Jason and Dara explore Netflix’s ‘explained.’

Mom took me down a rabbit hole I wasn’t expecting to go down today.

A Netflix documentary rabbit hole.

But not any sort of traditional documentaries. No, we’ve been watching the series of mini-documentaries produced by Vox for Netflix called “explained.”

Technically it’s more like “_____, explained,” as each episode takes a different subject and dives into that subjects history, impact on human history and potential future developments in neatly packaged 15-minute segments.

For those who don’t know, Vox is a primarily social media-driven news organization that emerged fairly recently with the pretense that they would cut through the noise and succinctly “explain the news” rather than just telling it.

They do a pretty stellar job at that role and have become rather popular in just four years thanks to their well-developed infographics and other such visually-driven pursuits that thrive in the Internet age.

Thinking it over now, their Netflix series is essentially a series of documentaries that feel like some of the best YouTube explainers you’ve ever seen.

Actually, they go further than that. A lot of the editing and visual-driven style of each mini documentary feels very similar to other series birthed by people seeped in the Internet’s ways.

The one that comes to mind most immediately is Game Theory or Wisecrack, who take highly analytical approaches to popular culture, usually.

Yet that style is applied to a more traditional news format that you might expect out of televised enterprise stories or other similar organizations like Vice News.

Basically, to make that whole long story short. “Explained” feels like watching a 15-minute YouTube video developed by practitioners of classic newspaper storytelling styles.

Every episode of the series is engaging as a result of this finely-tuned combination.

However, each episode is also engaging in its own specific way. Because each chooses a different interesting topic and, well, explains them in their own way.

Some episodes, like the piece on eSports or the piece on Bitcoin and cryptocurrencies, use lots of animations to show concepts that are mostly ephemeral.

Others, like the piece on K-Pop or the piece on monogamy, bring in general people from all around the world for man-on-the-street portions that speak to a deeper human interest in each subject.

Then there are episodes about the racial wealth gap or the failure of diets that seem to rely heavily on historical documents, novels and other media to demonstrate what has happened over time.

Yet in spite of all these different styles of explaining information used, each piece keeps the same core. A similar fast-cut editing style interspersed with expert interviews and well-crafted infographics. They’re all recognizably ‘Vox,’ but carry different stand-out portions based on the topic.

My favorite bit is probably the child-led recreation of how the stock market works using a lemonade stand analogy.

As you can probably imagine just from how many different directions I’ve pulled that last segment of this post in, there’s a huge variety of stories that are being told in the documentary series.

Each, on top of being visually appealing, is also very well-researched and informative. I could recount at least one thing I learned from each story.

I suppose if I’m taking this in the direction of a ‘review’ of the series, it should be obvious that I’d highly recommend everyone with Netflix check this one out.

It’s a great example of a series that’s informative and engaging, something that takes the lessons of the Internet and applies it to teaching in a way more and more groups should take into account.

There’s also apparently more coming out every Wednesday, so it’s something we’ll keep coming back to I’m sure.

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Dara’s Corner:

Favorite Episodes: “!” or “K-Pop” or “Designer DNA”

• “!” — My mom is deeply rooted in the professions of the English language like I am, and this episode was the one that she was first notified of that led to our shared interest in the show in the first place.
• “K-Pop” — Like me, she enjoyed this episode because of the way it took a topic we were vaguely familiar with and explained its backstory in depth that we never would have expected to exist there.
• “Designer DNA” — Mostly because the topic delved into areas of research she has already looked into while doing copy editing and fact checking for scientific magazines like “Genome,” meaning she was knowledgable ahead of the curve coming in.

Overall Impression: “The fact that it has little 15-minute interstitials where you learn something that you didn’t know necessarily, you walk away with something interesting to talk to someone else about. I highly recommend this show to everybody.”